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Travel Influencer on YouTube

Travel vlogging is a highly sought-after social media influencing niche, with millions of travel influencers across the YouTube domain who have so much to offer and have already shared so much. Every influencer is different, and you, too, have the potential to become one of India’s top travel influencers or YouTubers. How? These 20 tips can help you become the best travel influencer on YouTube in India. 

20 Tips to Become the Best Travel Influencer on YouTube in India

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1. Choose a Unique Sub-Niche Within Travel Influencing

Simply capturing any nearby location will not help you become an influencer. To become one of the famous influencers, you must select your sub-niche within travel vlogging. Start following other influencers to learn what they do, how they do it, and, most significantly, to offer something they’ve never offered. Choose a less popular yet intriguing niche to help you gain views, likes, and subscribers over time. It could be anything from old architectural treasures to undiscovered locations in your city.

2. Choose the Right Travel Vlogging Equipment

Shaky videos, lousy video quality, inability to retake, etc., can harm your endeavour of becoming the best travel influencer. Therefore, you must choose the correct equipment. Initially, you need not invest in expensive equipment. You can acquire the best vlogging equipment while keeping your budget under control. Start with your phone. The story you’re telling and what you’re expressing is far more significant than the cinematic quality of your images. 

3. Practice Camera Shooting Offline

Before you start vlogging, have plenty of practice speaking in front of a camera. If you’re worried or conscious in front of the camera, it is perfectly fine and happens to everyone initially. It is normal and happens to everyone. Maintain your natural demeanour while speaking clearly. After a few days of practice, you will be accustomed to the camera and avoid glancing at it while speaking. The goal is to appear natural rather than dramatic or nervous.

4. Visit the Place and Shoot Extensively

Travel to the location a day or two before the shoot to get a feel for the area. Research the site extensively. Meet locals, scour the internet, contact experts, etc. Make every effort to collect as many insights as possible. Prepare a script, read it, revise it, and then review it until satisfied. After that, take photographs of the place to familiarize yourself with it. Look for areas with natural light sources for a better video. Shoot the video on the relevant spots. Make sure the script and the shoot are in sync.

5. Add Your Exclusive Touch

It’s your vlog and you have every right to add some of your personality, freshness, and ideas into it. It’s required to make the vlog stand out and promote it as one of its selling points. For example, a conclusive note, a facial expression while transitioning to the topic, a specific hand movement, and so on will help you in adding that personal touch. Remember that people are watching your vlog, and not just gathering information. So, offer a unique and versatile approach. However, while doing so, ensure that your opinions, or thoughts, such as your expressions, movements, etc., aren’t offensive or don’t create discomfort within the viewers.

6. Incorporate Local People to the Vlog

When talking about a location, you can’t talk about it without including locals. So, involve some of them. For example, if you’re vlogging about a popular marketplace, make sure you have some local shopkeepers to talk about the place (in their language, with translated text added later during the editing process), the shopping speciality, and the distinctive local products you get there.

7. Edit the Video Well

Editing is the key to becoming a successful travel influencer. Determine the duration of the vlog based on the topic you’ll be covering. Try to keep it between three and ten minutes long, as vlogs, especially those from a beginner or newbie YouTuber, do not interest the viewers. You can increase the time to twelve to fifteen minutes once you gain popularity and a large subscriber base, and even longer if the topic is broad. Besides, factors such as sound effects, eliminating the surrounding commotion, adjusting the lighting, etc., also prove critical in making a vlog truly professional and engaging.

8. Don't Strive for Perfection

Travel influencing is a creative domain, and nothing can be described as “perfect” in creativity. A little imperfection (but not in terms of information accuracy, video continuity, or other technicalities), a little improvisation to add entertainment while talking, and so on can add to the vlog’s originality. The goal is to engage, inform, and entertain people. So keep innovating, but don’t chase perfection. Strive for excellence instead!

9. Be Original

Create unique videos that you won’t find anywhere else. It’s good to follow trends and observe what’s trending, but do so in a unique way to avoid ripping off someone else. Try to be innovative with your concepts and direction.

10. Get Yourself Noticed

There are a plethora of people out there creating travel content on YouTube. However, this does not mean there’s less hope, but you will need to do more to get your videos noticed. A lot of social media platforms have thought this through and are building tools to allow people to get discovered.

11. Believe in Your Content

It’s about being passionate about what you’re doing. Viewers can tell whether you’re fervent or just looking for views. Some people like the process of editing, curating or adding music and special effects and some people just like the ability to share their personality and what they want to say.

12. Reach Out to Others

Find other people to collaborate. Find people to share your content with, even if it’s just a small bunch initially. Cross-pollinate with other people doing similar things to you by sharing audiences. It will mutually benefit both parties.

13. Understand Social Media Platforms

YouTube is key, but you should also consider seeing how Facebook video works for you. As it has this incredible social network, Facebook videos are far more shareable. YouTube and Facebook are the major players in influencing.

14. Don't Pack in the Day Job

One should not pursue vlogging or influencing as a career immediately. It’s so difficult to get to the stage where you can make a living out of it. If you enjoy it, consider taking it up as a hobby and see how you do it. But don’t expect that you’ll make money instantly. If you begin to cultivate an audience, though, it will eventually grow and can turn into something more.

15. Seek to Make a Difference

If you stay real, honest and share what you are up to in a positive way, it can encourage people to seek out the world and travel by themselves or to live with a more adventurous approach to their own life. Knowing that you have this big platform, the messages must be clear and meaningful, not problematic or non-sensible. It’s very easy to become self-absorbed by getting wrapped up in things that are frivolous or unimportant, therefore, try avoiding them.

16. Don't Be Afraid to Show Your Personality

As a travel influencer, it’s important to remember that your audience wants to see the real you. While it’s fine to showcase beautiful travel destinations and experiences, don’t be afraid to show your personality in your posts. Share stories, funny anecdotes, and unique photos that showcase your unique perspective and experiences. It will help you stand out from other influencers and create a connection with your audience.

17. Incorporate Travel into Your Life

The first step to a successful travel influencer is finding ways to travel, even to places close to home. You can go to parks, and art galleries, take the train to a nearby city or drive to another state for a weekend getaway. Just make sure you’re getting out there! The audience is looking for a good story, and you don’t have to travel thousands of miles to tell it. As most people do not have an enormous budget, keep your excursions and activities as inexpensive as possible. Search for free things to do in your area or check for cheap or budget-friendly deals on fun activities.

18. Just Start Filming

When people ask us where they should begin, we always tell them to just start filming! It doesn’t matter if you’re hanging out at home talking about your impending travel plans or taking your camera to a park with your family. Making mistakes and learning from them is the only way to learn how to vlog. And the only way to do it is to take out the camera and start filming. Vlogging will become much easier once you’ve conquered this initial hurdle. Eventually, it will be second nature! So get out of the house, take your camera, and start making videos!

19. Don't Do It for the Money

Because there is no money period. Not for the foreseeable future anyway. It will take a ton of blood, sweat, tears, and time before you develop a large enough audience to make a decent profit. Start your travel vlog because you love to travel and want to encourage others to do it as well. Try to have fun with it. Vlogging might not be for you if you’re not having fun!

20. Connect with Other Traveller

The best thing you can do as a beginner travel influencer is to connect with other influencers. Meeting other travellers who share your interests, whether online or in person, will make you feel that you are not alone in this adventure. They can also serve as a source of inspiration and motivation to continue travelling! It’s like having your little support group, and an excellent opportunity to meet new YouTubers to collaborate with. Collaborating is an effective strategy to increase your subscriber base. However, remember that this usually only works with channels with similar subscriber counts to yours.

Conclusion

Travel vlogs have become the new picture postcards, with a devoted audience eagerly awaiting the next video. It has come to symbolize the ideal definition of work and enjoyment. Giving people a firsthand experience of a trip while keeping your travel vlogs professional yet authentic is the secret to creating outstanding travel vlogs and earning money as a travel vlogger or influencer.

Start your travel vlog channel today with these helpful recommendations and embark on the adventures that come with it while generating a decent amount of money! Hopefully, these tips will assist you in starting your journey as a travel influencer on the right foot. However, the most critical factor is to ensure you are passionate about your work. If not, it will show through in your videos and you’ll likely not be able to keep up with vlogging because you’ll get burnt out.

But if you think travel influencing might be your calling, don’t be afraid to get out there and start filming. The first step is to just turn on the camera and go on an adventure! Start vlogging today!

Do you need help? Find out how we can help you with Influencer Marketing!

Socio Influencer is one of the most trusted names in the influencer marketing domain. We connect brands with their audiences and customers online by leveraging influencers over different platforms like Instagram, Facebook, LinkedIn, and many more. 

Socio Influencer has its name behind some of the most popular and successful influencer marketing campaigns. All the campaigns are developed after extensive research and brainstorming. The campaigns are carefully chalked out, keeping in view the engagement aspect and are not just directed at selling a product.

Author

Abhishek Prasad

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