In the realm of technology, Instagram technology influencers utilize their platforms to disseminate information about fresh products and services. These influential individuals can range from ordinary users to tech reviewers boasting a vast following. They’re frequently among the first to uncover new gadgets and impart their perspectives to their audience. Regarding purchasing new products, technology influencers can sway the decision-making process significantly. Countless individuals hold tremendous sway over the tech industry, some widely recognized and others less so, yet equally influential. In this blog post, we’ll delve into the world of tech influencers in India and identify those who wield the most significant impact on the industry.
India’s fascination with the latest tech gadgets and smart toys is well-known. It’s no surprise that the information technology industry is among the top revenue generators in the country. In a few years, these companies have seen a consistent rise in their revenue, thanks to the growing demand for technology. But it’s not just the IT industry benefiting from this trend. Instagrammers, YouTubers, and vloggers are also jumping on the bandwagon and contributing to the success of social media marketing campaigns with Instagram technology influencers that promote products and services. It’s a mutually beneficial situation for everyone involved!
Only a select few could create websites during the early stages of the internet. Fast forward a decade, and blogging became accessible to people with an internet connection and a PC. Nowadays, social media has further democratized content creation, enabling individuals with opinions to express them to the world in mere seconds. Consequently, the technology industry has experienced an outburst of voices. While major players such as Apple and Microsoft still exist, numerous small firms and individual developers are now driving innovation. Staying informed about the latest trends and following the right tech influencers is crucial to keep pace with these advancements.
Listed below are the Top 8 Technology Influencers on Instagram in India.
In today’s world, many technological devices are released daily, covering a wide range of price points. It’s challenging not only to decide which brand to opt for but also to determine which model suits our requirements best. At some point, we’ve all found ourselves stuck between two choices. By assisting their followers, Instagram technology influencers have created a community for their content and possess a certain level of authority over their audience’s purchasing decisions. This relationship between tech influencers and their followers has not gone unnoticed by tech brands.
Tech influencers possess extensive knowledge about the latest gadgets available in the market. They are continuously researching the market and past and present technology. This post will highlight the best tech influencers to follow on Instagram and assess who has exerted the most influence in recent years. Keep reading to learn more!
Technology Influencer | Followers | |
---|---|---|
Shlok Srivastava | techburner | 3.5M |
Gaurav Chaudhary | technicalguruji | 2.9M |
Manoj Saru | manojsaru | 1.2M |
Dhananjay Bhosale | dhananjay_tech | 607K |
Amrelia Ruhez | technoruhez | 386K |
Yogi Yogendra | technicalyogi | 115K |
Praval Sharma | sharmajitechnical | 100K |
Hitesh Kumar | technicaldostofficial | 90.7K |
Instagram:
Techburner is a renowned tech influencer on Instagram, recognized for creating engaging and enjoyable content related to technology while conveying vital information. He produces videos and reels that offer insight into products and their features. Techburner covers various technological devices, including smartphones, laptops, headphones, and games. Additionally, he shares hacks and tricks related to technology on his social media platforms, ensuring his audience remains up-to-date with the latest trends.
Instagram:
One of the most prominent tech influencers is Gaurav Chaudhary, boasting a staggering 2.9 million followers. He’s an engineer by profession and shares diverse technology-related content on his platform, from video games to smartphones. On his YouTube channel, he talks about the latest arrivals and unboxed devices, detailing their features, pros, and cons. Gaurav has a knack for conveying information in a simple and accessible manner, ensuring that everyone can comprehend the key points.
Instagram:
Regarded as a top-notch smartphone tipster, this influencer is known for sharing insightful smartphone-related content. His feed is full of informative videos and reels, covering topics like “iPhone hacks,” “Google hacks,” “camera tips,” and more. Manoj also runs a YouTube channel where he provides comprehensive information on smartphones, smartwatches, gaming phones, and other tech devices.
Instagram:
Dhananjay Bhosale is a tech influencer on Instagram who strives to make his content entertaining and informative, as his Instagram bio suggests, “Quality Infotainment Content” His content mainly consists of reels or videos where he reviews smartphones, earphones, TVs, apps, and other gadgets. In addition to product reviews, he shares valuable tips, tricks, and in-depth information about tech in his reels. Dhananjay Bhosale also conducts Q&A sessions where his followers can ask questions about gadgets or devices they plan to purchase or use.
Instagram:
Techno Ruhez produces content on the latest product releases, hacks, and tricks and provides tips on utilizing products to their fullest potential. He commands a substantial following on YouTube, with a whopping 3.15 million subscribers. On his channel, he creates informative videos such as ‘Avoid These 10 Common Smartphone Mistakes’, ‘5 Powerful Tips to Double Your Smartphone Battery’, and unboxing videos. His content on both Instagram and YouTube has garnered significant engagement from his audience.
Instagram:
Technical Yogi, also known as Yogi Yogendra, is a popular tech influencer on Instagram. He provides his followers with informative videos and posts on the latest technological advancements. His content covers various topics, such as the latest tech news, the unboxing of new gadgets, and comparisons between the latest mobiles and laptops. He also shares his knowledge of cryptocurrencies and other related topics.
Instagram:
Praval Sharma is another popular tech influencer on Instagram who shares tips in Hindi. He also has a YouTube channel with a significant subscriber base of 100 K. His content mainly comprises mobile phone reviews, unboxing, and device comparison videos. Additionally, he conducts giveaways for his followers. Praval Sharma informs his audience on the latest smartphone and tech world updates through his Instagram handle.
Instagram:
Hitesh Kumar, a Hindi-speaking tech influencer, shares content about smartphone reviews, tech news, tips, and other gadget-related information. He boasts an Instagram follower of 90.7 K and a YouTube channel with 2.25 million subscribers.
How do tech influencers on Instagram help brands?
In a constantly evolving world, it’s hard to keep up with the latest products and gadgets that best fit our individual needs. The variety of products available, from smartphones to kitchen appliances, can be overwhelming. Thankfully, these tech Instagram influencers specialize in helping their followers navigate this ever-changing world.
Tech influencers on Instagram have established a community for their content and have a certain level of influence over their viewers’ purchasing decisions. Brands in the technology industry have taken notice of this relationship between influencers and their followers and invested in Instagram influencer marketing campaigns. Tech companies in India have partnered with a significant influencer marketing agency to collaborate with popular Indian tech influencers on Instagram to endorse their products and achieve marketing objectives like boosting brand recognition, generating leads, and driving sales.
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